All workshops run both days and are drop-in.
If you have a question about protecting your designs and intellectual copyright members of ACID (Anti-Copying In Design) will be on hand to help answer them.
ACID can advise you on questions such as whether you need to provide a factory with an NDA, ways that you can protect your designs from being copied, or what to do if think someone else has infringed your design rights.
There will also be the opportunity to find out how to become a member of ACID and add your designs to their databank.
ACID is the UK’s leading design and intellectual property campaigning organisation. We are a forward thinking trade association for designers and manufacturers; a not-for-profit organisation funded by membership fees. Our aim is to provide cost effective tips, advice and guidelines to help our members protect their intellectual property to achieve growth through a proactive IP strategy.
To retain the integrity of our membership, all potential members must be designers or have a design capability and the majority of their products must be designed either in-house or by commissioned designers.
We also welcome manufacturers to join ACID who have entered into licence agreements with freelance designers in which the intellectual property rights are assigned to the manufacturer.
The Sales Clinic
with Catherine Erdly & Elizabeth Stiles
Whether you’re looking to sell direct to customer, through wholesaling or both, drop in for a chat with Catherine and Elizabeth about how to grow your sales.
Together they have over 20 years experience in buying & merchandising & are passionate about supporting people on how to profitably sell a brand to customers & retailers.
Do any of these questions resonate with you? If yes, then Catherine and Elizabeth would love to chat with you!
• What can I do to boost my online sales?
• How do I get stocked into retailers? I need help with my pitch & pricing!
• How do I cost something correctly & make a profit?
• How do I know what margin retailers need to make on my products?
• What quantity of stock I should be buying?
• Where do I start with a marketing strategy in order to grow my audience?
About Catherine Erdly
Catherine Erdly has over 19 years experience working with product businesses of all sizes from high street names (such as Paperchase, Laura Ashley and Coast), all the way down to brand new businesses with just a handful of customers.
She helps product businesses grow their sales, manage their stock and make more money.
As well as speaking at numerous trade shows, Catherine is also on the Editorial Board of Modern Retail, a judge of the Good Retail awards and a contributor to Better Retailing Magazine and Stationery Matters.
About Elizabeth Stiles
Elizabeth Stiles has over a decade of experience in fashion buying & supplier account management for brands such as Urban Outfitters, Next, Miss Selfridge, New Look & Asda - she knows the buying and supply process inside out!
Now working as a brand consultant, she is passionate about helping independent fashion businesses with every stage from sketching to selling.
with Emile Vidal Carr
If you’re starting your own brand and want advice on the production process, from design, sampling, pattern-cutting and production, Emile is here to help!
He’s been through the whole process himself and can offer no-nonsense advice on topics such as how much you should pay for sampling, how to work with a pattern cutter, and what to look for when selecting a factory.
If you have a specific question related to your project, drop in and see Emile.
About Emile Vidal Carr
Emile has been in the fashion business for around 18 years. He is a successful businessman, fashion designer and fashion business consultant, who knows the clothing business inside out. He has worked at Alexander McQueen, Erdem and Roland Mouret, amongst others and now runs his own fashion brand Emile Vidal Carr, as well as holding the position of Head of Sampling and Fashion Mentor at The London Pattern Cutter.
Most recently he was a finalist in the DHL & British Fashion Council Fashion Potential Award 2019. He has helped hundreds of fashion startups get off the ground successfully with his wide ranging knowledge and advice.
Emile has experience in working with fashion business novices, especially those on a limited budget, and offers hands on guidance through the entire process from design to production.